Mobile-centric approach driving growth: MakeMyTrip

A mobile-centric approach and the emergence of new digital platforms fuelling greater adoption of e-commerce has driven reach and growth of MakeMyTrip, the online travel company said in a presentation to investors. With 28.1 per cent growth, the platform’s gross bookings reached $5.4 billion in the 2019 financial year compared to the previous year. In first half of fiscal year 2020, gross bookings reached $3.2 billion.

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